As a Marketer, Twitter’s no Longer Optional, Everyone Using it, Which means you need to be too..
Outstanding content is more likely to be re-tweeted, increasing your reach and audience. Your best bet for increasing Twitter reach is to get more of them, and the best way to do that is to post better content.
To help you out, we have put together eight quick tips that’ll make your tweets more twitt-ilating.
1. Know Your Audience
You want your tweets to hit home with the right people, so you’d better know what those people like.
- Find out what your customers really think
- Find new campaign ideas
- Get customers’ views of your competitors
- Re-evaluate your brand’s strengths and weaknesses
- Supplement hard data with genuine opinions
Target specific keywords and hastags that suit ideal buyer
2. Talk with your followers, not at them
Think of voice as your brand’s personality and tone as your brand’s mood from day to day. Here some suggestion to help your balance promotion:
- The rule of 80/20:- 20% content be promotional, but 80% should be interesting.
- The 5-3-2 ration 5 relevents pieces from others, 3 non-promotional from you, and 2 promotional posts.
- The 4-1-1:- 4 pieces from others+one retweet for every promotional tweet you send.
focus on offering value to your followers.
3. Use Relevant Hashtags
Hashtags are Twitter’s way of bundling information together by keyword. People following hastags are interested in that content. If your content suits one, you’ll reach an audience that’s keen to engage with it.
Some of key tips are:
- Never Use More Than 3 hastags on per post
- Keep them short
- The More precise,the better
- Make them easy to remember easy to spell
- be Orginal. if you are creating campaign hastag
don’t try to piggyback on irrelevant hashtags
4.Know When to tweet:-tweeter is time-sensitive
Think about television ads. Prime time spots are the most expensive, but they’re not right for every product. you’ll make the greatest impact on Twitter when your target audience is engaged.
5. Add to-call-Action
Use it Re-tweets followers
6. Realize less isn’t more
Twitter is a “micro-blogging” site. It would make sense that Twitter content should be shorter than posts on other social networks. Not exactly.
Buffer and sum all teamed up to make this monster infographics showing the optimal length for posts on various social networks.
7. Use Images
Buffer found that pictures triple the rate tweets and nearly double the rate of likes. And because images take up Twitter real estate, your message becomes more prominent with a picture.
But what if you don’t have good, original images to share?
Create “Quote pictures”
One Twitter study found that pictures lead to 40% more retweets, and that quotes increase retweets by 18%. I’m no math magician, but 40% + 18% = billions!
Or maybe it doesn’t work like that.
8. Be Personal
When appropriate, name the person tweeting. It gives a more personal feel to your tweets.